Identity Design for Shepparton Food Share
Identity Design for Shepparton Food Share
New Identity for: Shepparton Food Share
The new identity for ‘Shepparton Food Share’ has been designed with a strong visual recall and versatility in mind.
Drawing inspiration from elements that represent a meal, produce and reducing food waste, a strong visual has been designed to be both modern and memorable.
The brand name is presented in a ‘relaxed’ typeface (font) which is bold without the formality of a ‘corporate’ look.
The design works well in either 2 colour or mono-colour... This increases versatility in its usage across various mediums whilst maintaining brand integrity.
Identity Design by Craig Thorne ~ DesignCreative™
Identity Design for Collie's Electrical
Identity Design for Collie's Electrical
New Identity Design for Currie Electrical
© Craig Thorne – DesignCreative™
Identity Design for Effortless.Dev
Identity Design for Effortless.Dev
The Brief:
New Identity for: Effortless.Dev
Effortless Dev is a new initiative to help reduce the effort in software development.
Primarily focusing on a informative Podcast series aimed to help software developers refine their process and systems and reduce the effort it takes to manage and develop teams and software projects.
The new identity is to be clean, versatile and recognisable. Initially targeting software developers and/or managers the design should portray a sense of professionalism. i.e. ‘Experts in the field of effortless development’.
The design needs to scale across all mediums; from small social media icons, to digital screens and possibly up to large scale print / signage.
The Solution:
The Effortless Dev logo has been designed to be; Clean & Striking.
A vivid Yellow and contrasting ‘charcoal’ (Grey) colour combination has been used to maximise contrast to help stand out. This work well when used small or in icon form.
A ‘bubblised’ form has been used fro the background of the icon. This injects a sense of fun / non-conformitive and adds a relaxed feel. This element can add a subtle connection when used in podcast artwork and other brand and marketing artwork.
The design is versatile as the colours can be ‘reversed’ to maximise impact on either light & dark backgrounds.
The Google font ‘Poppins’ was selected for readability and easy integration for website and documentation. This will help provide a level of consistency accross your brand, marketing and communications.
ISSUE #06 : Property Showcase – Goulburn Valley
ISSUE #06 : Property Showcase – Goulburn Valley
Identity Design for Outback Properties
Identity Design for Outback Properties
The Brief:
New Identity for: Outback Properties
OPRE is a property / real estate business with established office servicing wider Narre Warren region and new office servicing Greater Shepparton / regional Victoria. OPRE describes themselves as; ethical, approachable and diligent in their processes. Their softer (less aggressive) approach helps build rapport with vendors, buyers and investors and have actively support local communities.
The new logo/identity is to be clean, versatile and easily recognisable. It is to portray a sense of sophistication / class whist maintaining a sense of professionalism. The design needs to work well across all mediums; From large Billboard signage to small social media icons.
It is preferable to maintain the current ‘bold red’ colour and a Dark Navy Blue and/or Dark Grey also to be considered to match existing colour pallet.
Keywords of the design focus: • Clean • Approachable • Professional • Versatile • Diligent • Less Aggressive Approach
The Solution:
The new, ‘Outback Properties Real Estate’ logo has been designed; Bold & Striking.
An new icon has been designed using clean, flowing lines forming a continuous circle. This circular icon symboling a ‘complete solution’ for buyers & sellers. Combining the new icon with a bold typeface (font), the new logo design demands attention whilst maintaining a sense of professionalism.
A revised colour pallet has been selected to compliment existing colour Red and a dark Navy Blue to provide high contrast to help readability when viewed from distance.
The design is versatile with options that scale for different size options. This allows for maximum flexibility whilst maintaining brand integrity. Elements of the Icon can be used throughout marketing to help connection and consistency.
Identity & Menu Design for Freeman's Cafe
Identity & Menu Design for Freeman's Cafe
The Brief:
New Identity for: Freeman’s Cafe
‘Freeman’s Bakery’, Shepparton needed some help to ‘freshen’ their image of their cafe. The name ‘Freeman’ is a well know name for quality cakes and pies dating back to when it was first established in 1963. A new logo and menu design was required to help reconnect customers with the tradition of ‘Freeman’s’ in the Shepparton area.
The Solution:
The new logo and menu boards were designed to be; clean and modern. Incorporating ‘A Shepparton Tradition’ helps connect customers to the well established business, well known for its quality cakes & pies.
The new design is a simple transition from their old logo to a new modern design, increasing readability and portraying a sense of tradition with a warm, friendly feel.
Identity Design for GRPSA
Identity design for Goulburn Region Pre-school Association (GRPSA)
The Brief:
New Identity for:
Goulburn Region Pre-school Association (GRPSA)
GRPSA provides quality early childhood educational programs in rural Victoria. With 16 locations providing Kindergarten, Pre-Kinder, Occasional Care & Long Day Care for children aged 0–5 years of age. A key focus on providing a safe, exciting, engaging environment for children, families and educators.
GRPSA Core Values:
• Inclusion • Respect • Open and Clear Communications • Continuous Improvement • Advocacy • Sustainability
The following are some keyword discussed for consideration as part of the logo development:
• Rural Setting • Nature • Natural Growth • Child Development • Community Involvement
• Early Learning • Fun/Enjoyment • Inclusiveness
It is important the new design is clear and versatile. It needs to be easily recognisable and if possible include element(s) that can visually connect with values and/or services and/or keywords discussed. The design will be used in a variety of mediums including; signage, print publications, digital publications, websites and social media. It was discussed that the use of the acronym: ‘GRPSA’ to be considered if it is deemed to help create a recognisable brand mark.
The key priorities of the new design are:
Clear, versatile, fun & excitment.
The Solution:
Choice Real Estate – Re-Brand
Choice Real Estate – Re-Brand
Rebrand for Choice Real Estate
S&T Smith Installations – Blind Installers Identity Design
S&T Smith Installations – Blind Installers Identity Design
S&T Smith Installations – Blind Installers Identity Design
Ark Asset Management Event Display
Ark Asset Management Event Display
Corporate Event Pull-Up Banner Set
Designed to be used as a set of three for large events and a set of 2 for smaller events
Youngs & Co - Land Sales
Youngs & Co - Land Sales
A series of press adverts for Youngs & Co Real Estate to promote their sub-division land sales.
12 Arcadia Downs Drive Kialla
Superb Location with Bush Views
Renovated and remodelled affordable family home to take in the great outdoors set on a 5,688 sqm block (approx). Huge undercover alfresco area enjoys uninterrupted views of farm and bushland and spacious backyard with inground pool. Extensively rendered with secure fencing and landscaped gardens provide privacy and enjoyment.
Superb Location with Bush Views
Renovated and remodelled affordable family home to take in the great outdoors set on a 5,688 sqm block (approx). Huge undercover alfresco area enjoys uninterrupted views of farm and bushland and spacious backyard with inground pool. Extensively rendered with secure fencing and landscaped gardens provide privacy and enjoyment.
Above shows before & after photo editing.
The home is well designed with 3 living areas, 3 bedrooms plus study, master with en-suite and walk in robe, near new carpets and blinds and ducted heating and cooling. There is a tradesman’s shed with workshop, double garage and extensive carport for the boy’s toys as well as solar panels in to the grid that reduce the power bill extensively.
This property is an ideal family entertainer in one of the most prestigious Shepparton estates of Arcadia Downs.
43 Coombs Rd, Tatura
One of Tatura's Best!
One of the best properties to come onto the market in the past 12 months, welcome to 43 Coombs Rd, Tatura every-one and it's all on 4 acres! This lovely 11 year old Davis Sanders Home has 4 bedrooms plus a study. Evaporative AC & floor heating right throughout this stunning family home doesn't disappoint.
One of Tatura's Best!
One of the best properties to come onto the market in the past 12 months, welcome to 43 Coombs Rd, Tatura every-one and it's all on 4 acres! This lovely 11 year old Davis Sanders Home has 4 bedrooms plus a study. Evaporative AC & floor heating right throughout this stunning family home doesn't disappoint.
The main bedroom has a WIR & large en-suite, the three remaining bedrooms have built in robes (BIR) all are above average in size and they are fully carpeted. There are 3 living areas, great for the kids to have their own space and Mum & Dad can also watch their own TV shows after a long day at work.
The lovely big kitchen with walk in pantry & loads of bench space will impress and the open kitchen area overlooks the dinning, living & the large fenced rear yard. The rear yard has a nice cover of grass, perfect for the kids to play and also the family pet to roam far & wide. The property has town water, absolutely brilliant shedding (Ran Build - you must inspect, it's amazing ) 10m x 26m with concrete & 2 phase power. There are 3 stables, a wash bay, 3 day yards, 6 paddocks with a lane way right up the middle, it's just outstanding. The massive water tank (see aerial shot) is an added bonus & the pergola area south facing is the icing on the cake.
You can sit back & relax, the house feels miles away from the shed and also the paddocks because of the tree’s and you get the feeling you can leave the day’s work behind you...The horse fences have been erected with care (quality job) and the tree’s on this property are mature & create a sense of privacy. 4 acres is a commitment, it will suit the horse enthusiast or the retired farmer who wants to down size and potter around his pride & joy. The lady of the house gets the brilliant home, every-one's a winner at 43 Coombs Rd, Tatura!
3 Cougar Place Shepparton
Living is easy in this impressive, generously proportioned contemporary residence tucked away in the popular Arthur Park North Shepparton Estate.
Easy Living.
Living is easy in this impressive, generously proportioned contemporary residence tucked away in the popular Arthur Park North Shepparton Estate.
The floor plan encompasses five spacious bedrooms with plenty of room for study, sleep and storage, two luxurious bathrooms, a large formal lounge room, and a sleek and stylish kitchen with ample bench space and a walk in pantry, that overlooks the family & dining room. The master bedroom, complete with walk-in robe and ‘5 star’ ensuite, ensures parents have a private space where they can enjoy quality time together.
Superbly appointed this home has been designed for families at all stages, this home is ideally positioned to enjoy the proximity to the CBD, Hospitals, IGA shopping precinct, and a selection of local primary and secondary schools.
Temperature is controlled by evaporative cooling, gas ducted heating and the ambiance of a wood heater in the rumpus/theatre room. Enjoy your views from the family meals area, overlooking the lush green fernery, a large alfresco and an in ground salt chlorinated pool. The large garage also has a carport attached and has rear access to the 9m x 5m shed. So much more to mention, such as ample storage with WIR’s & pantry, powder room, larger showers, security system, in ground sprinklers, manicured garden…. It just goes on and on! Believe me an inspection will not disappoint.
19 Isaacs St Mooroopna
GREAT PACKAGE - GREAT LOCATION
This 3 bedroom home in Isaacs Street, Mooroopna is positioned very well, and would be a great option for a young family. Close to sports precincts, schools, shops and in a well respected area of town, it really does offer everything you need.
Great Package - Great Location
This 3 bedroom home in Isaacs Street, Mooroopna is positioned very well, and would be a great option for a young family. Close to sports precincts, schools, shops and in a well respected area of town, it really does offer everything you need.
The home itself features 3 bedrooms, 1 & 1/2 living areas, 2 bathrooms, ducted cooling and gas wall heating, whilst outside there is a double carport, 6m x 7m shed and a 3m x 5m alfresco area. The master bedroom includes en-suite with shower, vanity and WIR, whilst bedrooms 2 & 3 both include BIRs. All bedrooms are fully carpeted.
The living areas add flexibility for a family and the open plan kitchen/dining area is spacious and includes gas cooking, range-hood, breakfast bar and dishwasher. The tiled bathroom includes shower, bath & vanity, while the laundry includes a new gas hot water system and has plenty of storage available. Other bonus features inside are the downlights, good quality carpet, freshly painted walls & ceilings and tinted bay windows.
Outside the home is a picture with the overall presentation a real highlight. There are great features as well with the double undercover carport including access to the rear yard, plus the 7m x 7m shed with concrete, power, benches, shelving and a fireplace providing a perfect hideout for the handyman. The 3m x 5m alfresco area with timber decking is located off the main living and offers a great area to relax, whilst there's also internal fencing which allows for flexibility in the backyard. There is also new fencing recently installed behind the carport which now provides added security and privacy.
This home is beauty, with most boxes ticked internally, and plenty of fun to be had outside, it really does have plenty to offer!