The Brief:
New Identity for: Westwood Rise Estate
Westwood Rise is a new land development project in Mooroopna.
A new logo is required to help identify the sub-division for marketing and sales. Youngs & Co Real Estate will be the exclusive selling agency and it is important the logo compliments the Youngs & Co Real Estate existing branding. It was suggested to use the current Young & Co colour set.
The Solution:
The new, ‘Westwood Rise’ logo has been designed; clean and simple.
Using clean shapes to create a visually balanced icon that symbolises ‘Autumn Trees’.
The ‘Master’ font and colour set has been selected to match existing Youngs & Co Real Estate Branding.
The design is versatile as it can be used in its icon form or displayed either vertically or horizontally. In it simplicity, the design offer options for use on both dark and light background whilst maintaining its design integrity.